WHAT IS NIL
What is NIL?
Per the interim NIL Policy that has been adopted on June 30, 2021, the NCAA has now allowed student-athletes to benefit and earn compensation from the use of their name, image and likeness (NIL). The Radford Department of Athletics is supportive of student-athletes who wish to engage in NIL activities in accordance with applicable NCAA and/or state or federal laws.
Radford NIL Guidelines serve as a guide for student-athletes about the certain types of activities that are allowed and not allowed in terms of NIL.
Student-Athlete Obligations
A student-athlete is expected to NOT enter into NIL agreements that include the following circumstances:
1) An agreement where a student-athlete earns compensation off their NIL in exchange for attendance at Radford or any other academic institution
2) An agreement where a student-athlete earns compensation for the use of their NIL as pay-for-performance in an intercollegiate sport.
Â
RADFORD STUDENT-ATHLETE MERCH
Â
HIGHLANDER EXCHANGE PROGRAM
Radford Athletics, in partnership with INFLCR, has officially launched the Highlander Exchange – a brand new comprehensive Name, Image and Likeness (NIL) platform that provides the opportunity for Highlander student-athletes and interested outside parties to connect directly for NIL partnerships, endorsements and opportunities.
The Highlander Exchange is just the latest addition to Radford's ongoing efforts of supporting NIL opportunities for their student-athletes. The exchange will serve as the central marketplace for all NIL information, education, opportunities and reporting. The platform allows for all interested businesses and parties to work directly with Highlander student-athletes for brand-focused activities. All potential partnerships must follow Radford University NIL protocols and will be approved in advance by the Radford Athletics Compliance department.Â
More Information / The Highlander Exchange Website
Â
TARTAN TOWN
The Radford University Athletics Department announced today the launch of the Tartan Town Collective, powered by Student Athlete NIL (SANIL), the official NIL Collective for Highlanders Student-Athletes to leverage their Name, Image and Likeness.
The Tartan Town Collective will provide unique opportunities, collaborations and partnerships with fans and businesses that contribute to the winning traditions of Radford's Athletic programs. As the most experienced operator of NIL programs, SANIL leads the fans and brands in support of student-athletes and athletics programs.
SANIL and the Tartan Town Collective will work in unison with various Radford supporters to create marketing activations that maximize student-athlete earnings while ensuring that the University's best interests remain protected throughout.
More Information / Tartan Town Website
